Wednesday, December 1, 2010

Mobile Marketing

 
  • The US population, based on the 2009 census, is 307,006,550.
  • 285 million Americans, or about 90% of us are mobile users.
  • 1.12 trillion minutes of talk time a year.
  • 2.5 billion text messages a day.

Warren Buffett does not use a cellphone.
So, obviously, minus the gazillionaires, there’s a lot to be gained from putting your message out on the mobile platform. I think the most interesting direction this platform is headed is location-aware marketing.
A very cool Coca-Cola / Tron game.  cocacolazero.com
Find the mini, take the mini, win the mini.  youtube.com/watch?v=WMWu1h_6OfE
And as someone who does not like to shop, I think ShopAlerts is amazing. You download the app, opt in, and then when you pass by a store that has something on your shopping list, your mobile notifies you. And what’s more, it can also give you discount codes and coupons for the items you want! placecast.net/shopalerts.html

1 Comments:

Blogger Unknown said...

I'd like to share a blog that delves into mobile marketing efforts in the automotive industry. By using opt-in mobile messaging campaigns, a dealer can increase their revenues for their departments.

December 1, 2010 at 11:41 AM  

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